Abu Dhabi DOCT | Hosn Al Dhafra
The campaign for Al Dafra Fort focused on inviting the public to explore the site with a concept that bridged past and present.
The campaign highlighted the fort as a living testament to Emirati history, using immersive storytelling and interactive exhibits to bring historical narratives to life. By emphasizing the connection between previous and current generations
The approach successfully increased visitor engagement and renewed interest in preserving and celebrating the UAE's cultural legacy.